AI for Business is an applied training program designed for professionals and leaders who want to use Artificial Intelligence in a practical, strategic, and results-oriented way in a real work context. This course does not take a traditional technical or academic approach. The focus is on the direct application of AI in professional tasks, organizational processes, and key company functions, promoting gains in efficiency, quality, and decision-making. Throughout the course, participants explore tools, methods, and workflows that can be immediately integrated into their daily professional lives, with a progressive approach that allows them to attend each module independently or as part of a structured learning path.

Not applicable. No prior technical knowledge of programming or data science is required.

The course is aimed at: - Professionals from different functional areas who want to apply AI in their daily work. - Middle managers and team leaders. - Those responsible for areas such as management, finance, accounting, marketing, communication, and operations. - Professionals involved in innovation, digital transformation, or efficiency improvement processes. - Companies and organizations that want to integrate Artificial Intelligence in a practical and responsible way. No prior technical knowledge of programming or data science is required.

By the end of the course, participants should be able to: - Understand the essential fundamentals of Artificial Intelligence and its impact in a professional context; - Use AI tools to support productivity, analysis, creation, and decision-making; - Structure effective requests and interactions with AI systems, adapted to different roles and contexts; - Integrate AI into real workflows in finance, marketing, communication, and leadership; - Create AI-based assistants and support processes tailored to the organization's needs; - Apply best practices for the responsible, ethical, and safe use of Artificial Intelligence; - Develop a critical and strategic view of AI adoption in teams and organizations.

- Strong focus on practical application rather than abstract theory. - Exploration of AI tools used in the market, with real-world examples. - Cross-functional approach, applicable to different areas of the organization. - Development of customized assistants and workflows. - Integration of AI as a support for decision-making, creation, and productivity. - Option of modular attendance or full learning path. - Content aligned with real professional contexts and current business challenges.

This course does not lead to a specific career path, but it reinforces cross-cutting skills that are highly valued in the job market. Participants will be able to apply Artificial Intelligence in different professional roles, contributing to greater efficiency, quality, and decision-making capacity in organizations. The skills acquired are applicable in business, institutional, and organizational contexts, enhancing individual and collective performance in increasingly digital work environments.

Assessment Methodology: Assessment is based on a practical and applied approach, based on active participation in sessions and guided exercises. Participants develop proposals, examples, or small practical projects aligned with their role or professional context, demonstrating their ability to apply the knowledge acquired. There is no traditional theoretical assessment, with emphasis placed on the real application of content. Each module of the course can be taken independently or as part of the complete course. The training focuses on real examples, practical exercises, and the immediate application of content to the professional reality of the participants. _________ This course is developed in partnership with SuperHumano AI (https://superhumano.ai), an entity specializing in applied training, consulting, and capacity building for professionals and organizations in the strategic use of Artificial Intelligence. The partnership ensures a practical approach that is up-to-date and aligned with the real needs of the market and companies.