ISLA IPGT 520
Introduction to Tourism
Tourism, Hotel and Restaurant Management
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ApresentaçãoPresentationTourism in Portugal and in the World. The beginning of the activity Supply and demand Tourism Products Tourists and motivations
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ProgramaProgrammeDescription of contents 1. Historical perspective of Tourism. 1.1. The historical evolution of Tourism. 1.2. The first forms of tourism. 2. Tourism 2.1. World Code of Ethics in Tourism 2.2. National and supranational tourism organizations 2.3. The institutional and operational structure of tourism in Portugal 2.4. Tourism Strategy for 2027 2.5. tourist products 2.6. Supply and demand 3. Tourists: 3.1. Tourist typology 3.2. tourist motivations 3.3. Factors influencing tourism decisions 4. Tourism in the Postmodern Era 4.1. Information Technologies for Travel and Tourism 4.2. Principles of Sustainability in Tourism
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ObjectivosObjectivesIn an attempt to analyze tourism or to formulate a conceptual framework, we often come across partial images of the tourism phenomenon, without being able to articulate a cohesive and simple discourse about what really moves, or moves, this activity, whose phenomenon It is also framed that the handicap of its analysis can oscillate between economic or social prevalence. The Introduction to Tourism UC will allow students to know some structural and operational aspects of tourism, taking into account the need to define concepts, terminologies and practical knowledge, useful for the tourism manager and professional.
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BibliografiaBibliographyCoelho, J., Viana, A.S., Jorge, J.P., Araújo, S. Dias, F. (2012) Cinco Contributos para a Compreensão do Turismo. Media XXI. Cooper et al. (1998). Tourism, Principle and Practice, UK. Cunha, Licínio; Abrandes, António (2013). Introdução ao Turismo. Lisboa: Editoria Lidel Firmino, Manuel Brazinha (2007) Turismo, Organização e Gestão, Escolar Editora Mourão, L.; Ferreira, L.; Pinto J.R. (organizadores) (2021). Portugal e o Turismo. Porto:Book Cover OMT- Organização Mundial do Turismo (2003). Turismo Internacional: Uma perspectiva global. 2ª ed. Porto Alegre: Bookmanm Silva, F., Unbelino, J. (coordenadores) (2017). Planeamento e Desenvolvimento do Turismo. Lisboa: Lidel
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MetodologiaMethodologyProblem solving based on real cases; Group work based on industry practice.
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LínguaLanguagePortuguês
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TipoTypeSemestral
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ECTS5
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NaturezaNatureMandatory
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EstágioInternshipNão