Application Form

Course accredited by the rating and accreditation agency of higher education (A3ES)

Coordinator

Artur Filipe dos Santos

José Joaquim Magalhães Moreira

Entrance exams

One of the following:

  • 11 - History
  • 17 - Mathematics Applied to Social Sciences
  • 18 - Portuguese

Objectives

The degree in Digital Communication aims to prepare students for an increasingly competitive and demanding job market, marked by convergence communication, focused on the needs of companies, organizations and their stakeholders, without neglecting the technical and ethical requirements of professional practice. Thus, it aims to offer students a solid knowledge of the fundamentals of digital communication, covering theories and concepts, technological tools, platforms and relevant and cutting-edge practices. Equip students with the necessary skills to communicate effectively in digital environments, to critically analyze issues related to digital communication and find creative solutions, data analysis and metrics for decision making and the use of digital tools.

Professional opportunities

In addition to general training knowledge, teamwork practice, creativity and leadership experiences, graduates in Digital Communication will have the necessary qualifications to perform functions such as:

  • Marketing Data Analyst
  • Design and administration of databases
  • SEO Specialist
  • Institutional Communication Manager
  • E-commerce manager
  • Digital Marketing Manager
  • Digital project manager
  • Social media manager
  • Content producer for digital and multimedia platforms
  • Advertising
  • Design mobile applications
  • Multimedia project development

Timetables

  • Diurnal
  • Evening

Course plan

1st year
Curricular UnitsECTS
Critical Thinking 6
Writing and Expression Techniques 6
Communication Theory 6
Information and Communication Technologies 6
Study of Media 6
Design and Visual Communication 6
Photography Lab 6
Analysis and Data Treatment 6
Research Methodologies in Communication 6
English Language 6
Total 60
2nd Year
Curricular unitsECTS
Database Fundamentals 6
Programming Fundamentals 6
Representation of Multimedia Elements 7
Production of Web Documents 6
Organizations Managment 5
Content Management Systems 6
Video Lab 6
Consumer and Market Behavior 6
Integrating Project 6
Mobile Application Development 6
Total 60
3rd year
Curricular UnitsECTS
Project Management 5
Animation Lab 5
Strategic Communication 6
Multimedia Application Development 6
Digital Communication Project 8
E-Commerce and Digital Marketing 4
Communication Advisory 4
Communication Legislation, Ethics and Deontology 4
Plataforms and Social Networks 6
Digital Communication Development Project 12 
Total 60

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