The Bachelor's Degree in Information Technology for E-Commerce at ISLA ¿ Polytechnic Institute of Management and Technology (ISLA), prepares students for the competitive E-Commerce market with innovative approaches to the development and integration of web technologies. The program emphasizes the practical application of the latest technologies, equipping students with the knowledge to develop effective and innovative solutions, from creating intuitive web interfaces to implementing secure payment systems and digital marketing strategies, to meet the challenges of e-commerce.

The Bachelor's Degree in Information Technology for E-Commerce allows students to add value to their curriculum with a focus on emerging technologies, explore advanced concepts in the area of digitalization, and apply them to practical E-Commerce projects, including data analysis and performance optimization to improve user experience.

The Bachelor's Degree in Information Technology for E-Commerce ensures an interdisciplinary and results-oriented approach. Graduates are prepared to excel in various areas, from developing technological solutions to strategically managing online businesses. It is an opportunity for students' futures, with a high level of employability.

Applicants to this study cycle must apply through the institutional access competition and must have taken one of the following sets of exams:

• 07 Physics and Chemistry
• 19 Mathematics A

or

• 10 Descriptive Geometry
• 19 Mathematics A

or

• 13 English
• 19 Mathematics A

or

• 19 Mathematics A
• 18 Portuguese

or

• 02 Biology and Geology
• 19 Mathematics A

or

• 16 Mathematics
• 18 Portuguese

Applicants may also be admitted through the regime of transfer/change of institution or course, or through a Special Admission Contest, in accordance with current legal regulations (holders of a higher education degree, holders of a Technological Specialization Course, holders of a Higher Professional Technical Course, or applicants over 23 years old).

Candidates who meet the requirements set out in the International Student Statute may also apply.

The target audience for the Bachelor's Degree in Information Technology for E-Commerce at ISLA includes all individuals interested in pursuing careers in areas related to E-Commerce, Digital Services, Data Analysis, Digital Platform and Analytics Programming, Cloud Computing for E-Commerce, Cybersecurity for E-Commerce, among other fields. It is designed for those who wish to acquire advanced academic training with broad and rapidly growing prospects, offering excellent career opportunities in the job market.

The Bachelor's Degree in Information Technology for E-Commerce is structured according to market demands. E-Commerce is transversal to all business areas within organizations. Therefore, the objective is to equip students with technical and scientific knowledge, the ability to interpret business models, analyze data, design and develop IT solutions for E-Commerce, implement data security, design web-based computing architectures, and develop intelligent systems for pattern detection, market analysis, and consumer behavior. It also includes the development of media objects to support digital marketing strategies, project planning, and team management.

The skills developed throughout the Bachelor's Degree in Information Technology for E-Commerce include:

• Advanced Web Application Development: Ability to design, develop, and implement high-performance and scalable web applications using modern programming languages, frameworks, and emerging web technologies.
• Systems and Data Integration: Skills to integrate different systems and data sources to support e-commerce operations, including content management systems (CMS), databases, APIs, and payment systems.
• Data Analysis for Personalization: Proficiency in using data analysis techniques to understand consumer behavior, personalize shopping experiences, and optimize the effectiveness of online marketing and sales strategies.
• Security and Privacy: Knowledge of cybersecurity practices and data protection, enabling students to implement robust security measures to safeguard the integrity, confidentiality, and availability of information in e-commerce systems.
• IT Project Management: Ability to manage e-commerce system development projects, including requirements definition, planning, team coordination, and meeting deadlines and budgets.
• User-Centric Interface Design: Capability to create intuitive, accessible, and appealing web interfaces by applying user-centered design principles and conducting usability testing to ensure an excellent user experience.
• Critical Thinking and Problem Solving: Development of analytical and problem-solving skills to tackle complex challenges in the e-commerce environment, adapting to rapid changes and identifying opportunities for continuous improvement.
• Communication and Collaboration: Ability to communicate clearly and effectively with colleagues, clients, and stakeholders, and to work collaboratively in multidisciplinary teams to achieve common goals in the e-commerce context.

In summary, the Bachelor's Degree in Information Technology for E-Commerce aims to equip students with skills in digitalization, digital marketing, data analysis, cybersecurity, and artificial intelligence.

The Bachelor's Degree in Information Technology for E-Commerce provides students with the necessary qualifications to perform the following roles:

• Continuously analyze and monitor results using web analytics tools;
• Develop and apply supervised and unsupervised algorithms for E-Commerce;
• Extract and analyze data for knowledge management, and for developing and implementing online business strategies;
• Cybersecurity applied to the E-Commerce business;
• Strategic cloud management;
• E-Commerce manager;
• E-Commerce project manager;
• E-Commerce consultant;
• Business advisor or consultant in Information Technologies for E-Commerce;
• Technology or strategic advisor in E-Commerce;
• Planning of E-Commerce strategies;
• Digital entrepreneur;
• Order management through online channels: from order placement to customer feedback;
• Web marketing / E-Commerce;
• Product / Service / Market management.